Author: Kate Langford

Next move Big Agency or Boutique: What is so great about working for a boutique anyway?

by Kate Langford April 24th, 2017

What is it about the Market Research Industry that makes our people so suspicious of big agencies ?  In most sectors employees vie to join the big names in the industry – what FMCG Brand Manager doesn’t fancy having a stint at Coke or Unilever ? Market Research is very different.  For as long as […]


Well that wasn’t what I was expecting!

by Kate Langford January 20th, 2017

I was invited into my local Grammar School by the careers department to give a talk to 16 to 18 year olds on Careers in Market Research. I jumped at the chance – I love working with young people and if I can inspire someone to consider a career in our fantastic industry then it would […]


After the trust has gone…

by Kate Langford June 9th, 2016

It’s Monday morning and one of your solid, reliable employees drops a bombshell by resigning. You have monthly and quarterly reports looming for a key account on a big tracking project, that this employee does all the day to day legwork on, and you know that the client won’t be happy if the account team changes again. […]


Modern CV Design

by Kate Langford February 23rd, 2016

The Curriculum Vitae has gone through a long-needed makeover in recent years. That, oh so formal, document listing academic qualifications, the driving licence pass, and accounting for every month of your working life has finally lost its rigidity and dares to be something more creative. Very rarely do we now see age, marital status and […]


Light at the end of the tunnel?

by Kate Langford September 3rd, 2015

It’s the first day back at school for my daughter as she enters her last year at junior school – can I finally see light at  the end of the ‘working parent tunnel’? Companies are generally more parent friendly in their policies these days but it really isn’t easy. I wanted to  continue in my […]